Line 05

Salon display cabinet: the retail wall that pays rent.

Retail in a salon happens in the four metres between the door and the reception desk. A display wall is a lighting project with shelves attached, and it is specified as one.

At a glanceSALON FURNITURE SUPPLY
2Wall families
Per projectRun length
3Lighting routes
Per drawingShelf spacing
Builds in this line (2)

Two wall families, and where glass earns its cost

Glass protects product and blocks light. Open shelving shows product and collects dust. The choice follows the product value, not the design brief.

Wall family, by product value and light
FamilyWhat it is forWhere it strains
Glass fronted cabinetHigh value or small product that benefits from protection and a locked door.Reflections from a window behind the client, and every fingerprint shows.
Open shelving wallProduct the client is meant to pick up: bottles, brushes, retail boxes.Dust, and a wall that needs restocking time every week.
Backlit nicheA feature bay that draws the eye to one product family.Shadowing at the sides if the niche is deeper than the light throws.
Lower storage cabinetsStock at the wall, with a worktop for wrapping.Depth at floor level, which narrows the walkway in a small salon.

Run length, shelf pitch, load per shelf and the lighting circuit are set per project against the wall and the product range.

What to settle before the wall is drawn

A retail wall is designed around the products that will sit on it. Without that list, the shelf pitch is a guess.

  • List the product families and the tallest item in each, because that sets the shelf pitch.
  • Decide where the wall lighting is switched, and whether it shares a circuit with the room.
  • Confirm the wall substrate: plasterboard on studs, brick or a shopfront panel all need different fixings.
  • Ask for the load per shelf in writing, since a wall of glass bottles is heavier than it looks.
  • Check the reflection: a window or mirror opposite the wall will appear in every glass door.
Curved white retail display wall with lit shelves and lower storage cabinets
Display fixtures

The retail wall is the only part of a fit-out that earns while the chairs are empty. It is worth the drawing time.

Send the room, get a quoted display fixtures specification.

The measurement, the working side and the destination market are enough to start.